Tips for Meeting Planners Who Want to Secure a Sponsor
- Contact people who you do business with. (purchase office supplies,
computer services, banks, caterers, restaurants, local politicians) You
have been a good customer to them, and they might value your loyalty and
continued business, and offer to support this endeavor.
- Ask to speak to the Sales Manager.
- Point out how much it would cost to advertise, and the money they would
save by sponsoring a speaker. Look at all the people reached by their sponsorship.
- They need to know “what’s in it for me?” As a speaker, I can offer:
- to include their name in my introduction
- to include their name and company logo on all my handouts
- to mention them during my talk
- to thank them at the close of my talk
- if they have an exhibit booth, attendees can buy my books from someone
at the back of the room, and I will sit at the sponsor’s booth ready to
autograph their books
- I can incorporate their giveaways in my talk (give out key chains
to anyone answering a question, give a bigger item to someone who volunteers
to do something)
- As the meeting planner, you can offer:
- an opportunity to give a 3 – 5 minute speech about their services
and support for the community before or after my talk
- a free booth if you have an exhibit area
- a mention in your press releases if you are sending out any
- to include their name in all your promotional flyers and other materials
- and invitation to that person (and maybe some or all of their employees)
to attend my talk free of charge
- We can take my photo speaking in front of the group, or with someone
from the sponsor’s company, or in front of something showing the location
of the conference or presentation.
- then write a few paragraphs about how “Such & Such Company” sponsored
this particular talk which (then list benefits – taught people how to
stop procrastinating, helped people prevent burn-out)
- they can send to their marketing / publicity department (which in
turn will send to newspapers)
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Call now to schedule Rita Emmett to present to your group
Contact Rita at:
847-699-9950 (phone)
847-699-9951 (fax)
(email)
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